Let's talk mess. ๐๐ถ๐๐ฐ๐ผ๐ป๐ป๐ฒ๐ฐ๐๐ฒ๐ฑ ๐๐ผ๐ผ๐น๐. ๐ฆ๐ฎ๐บ๐ฒ ๐ฐ๐๐๐๐ผ๐บ๐ฒ๐ฟ ๐๐ต๐ผ๐๐ถ๐ป๐ด ๐๐ฝ ๐ณ๐ถ๐๐ฒ ๐ฑ๐ถ๐ณ๐ณ๐ฒ๐ฟ๐ฒ๐ป๐ ๐๐ฎ๐๐. Teams spending more time tidying than testing ideas. Sound familiar?
You don't need perfect data. You need ๐๐๐ฎ๐ฏ๐น๐ฒ data, fast. We set up ๐ฎ๐๐๐ผ๐บ๐ฎ๐๐ฒ๐ฑ ๐ฐ๐ต๐ฒ๐ฐ๐ธ๐, ๐๐ฒ๐น๐ณโ๐ฐ๐ผ๐ฟ๐ฟ๐ฒ๐ฐ๐๐ถ๐ป๐ด ๐ฝ๐ถ๐ฝ๐ฒ๐น๐ถ๐ป๐ฒ๐ and ๐ฝ๐น๐ฎ๐ถ๐ปโ๐๐ป๐ด๐น๐ถ๐๐ต ๐ฐ๐ฎ๐๐ฎ๐น๐ผ๐ด๐๐ฒ๐ so people can find, trust and use what they needโฆ ๐๐ผ๐ฑ๐ฎ๐, ๐ป๐ผ๐ ๐ป๐ฒ๐ ๐ ๐พ๐๐ฎ๐ฟ๐๐ฒ๐ฟ.
When that flips, your analysts stop firefighting and start advising. Your marketing team runs cleaner tests. Finance stops ๐ฐ๐ผ๐ฝ๐โ๐ฝ๐ฎ๐๐๐ถ๐ป๐ด ๐ถ๐ป๐๐ผ ๐๐น๐ถ๐ฑ๐ฒ ๐ฑ๐ฒ๐ฐ๐ธ๐ ๐ฎ๐ ๐ญ๐ฌ๐ฝ๐บ.
๐ฆ๐บ๐ฎ๐น๐น ๐ฐ๐ต๐ฎ๐ป๐ด๐ฒ๐, ๐ฏ๐ถ๐ด ๐ฟ๐ฒ๐น๐ถ๐ฒ๐ณ.